Track every form fill back to
the ad that drove it.
Most attribution tools assume an ecommerce checkout. Persequor doesn't. Calendly bookings, Typeform submits, GoHighLevel forms, and ClickFunnels conversions land in the same attribution stream — tied back to the campaign and ad that drove them.
Recommended for lead-gen
Starter
For solo operators running one store or one lead-gen site.
- 1 workspace
- 1,000 leads/month
- 2 team members
- Shopify + Calendly + pixel
Three things you feel every week.
Ad platforms don't see your conversions
A lead fills out Calendly. You eventually close them three weeks later. Meta attributes nothing because the conversion never happens on your site. Real ROAS is invisible.
Ecommerce-first tools don't fit
Triple Whale, Attribuly, Northbeam — all built around Shopify orders. If your business is a Calendly call or a sales follow-up, you're forcing a tool to do something it wasn't designed for.
Lead value isn't closed value
A lead is worth $0 until it converts. Most tools weight every lead the same — so your highest-quality campaigns look identical to your lowest. Real ROAS needs lead-value tracking.
How Persequor fits your funnel.
Native Calendly + Typeform + GHL
OAuth into your form provider. Submissions land in the leads table tagged with UTM, referrer, landing page, and the ad chain that drove them.
First-party pixel
One <script> tag captures sessions, UTMs, and form fills server-side. Survives ad-blockers and tracking-prevention better than cookie-only tools.
Lead → close → won-value
Update a lead's value when it closes. Persequor recomputes campaign ROAS against actual closed revenue, not lead count. Optional CRM sync coming.
No Shopify required
A lead-gen workspace hides the Orders tab and shows the leads pipeline by default. Configure it once during onboarding; toggle anytime in Settings.
“You bring the funnel — landing page, form, follow-up. We bring the attribution chain that ties every campaign to the leads (and revenue) it actually drove.”
Things people ask first.
Triple Whale is an ecom BI platform built for single Shopify brands, priced $179–$539+/mo and gated by GMV, with no lead-gen tracking and no white-label tier. Persequor tracks Shopify orders AND lead-gen conversions (Calendly, GHL, Typeform, ClickFunnels, JotForm) in one dashboard, includes multi-workspace at $299, and white-label at $599 — without a GMV price ramp.
Yes. Three-layer fallback: (1) Shopify note_attributes when present, (2) URL parameters from the landing_site field, (3) email lookup against our leads table captured by the first-party pixel. If any one of those three fires, attribution survives. This is the single technical gap that makes competitor tools unreliable on the new checkout.
Yes — Agency plan ($599/mo): unlimited workspaces, 25k leads/mo, and full white-label (your logo, your domain, your branding on every screen your clients see). Northbeam's and Hyros' equivalent agency tiers start at $1,500+/mo.
Yes. Lead-gen workspaces are first-class — connect Calendly, GHL, ClickFunnels, JotForm, Typeform, or your own pixel. Attribution flows the same way: ad → click → form fill → eventually-closed deal value. Hide the orders tab from your dashboard via Settings → Workspace.
You enter a card up front. We don't charge anything until day 14. Cancel before then and you pay zero. Trial is full-product on every plan — not a hobbled "free" tier.
Yes — read-only v1 API with bearer-token auth, cursor pagination, and 60 req/min/key. Endpoints for leads and orders. Plus a Zapier integration for no-code workflows. See /developers for docs.
Native ad-spend pulls for TikTok and LinkedIn, deeper CRM sync (HubSpot, Pipedrive), and a CallRail integration for call-tracking attribution. Public roadmap at /changelog as we ship.
Stop guessing.
Start attributing.
14-day free trial, every feature on. No charge until day 14. Cancel anytime, no questions.