Find the ads that actually drive
incremental orders.
Cut the spend that looks profitable in your reporting dashboard but isn't actually pulling new customers through. Persequor stitches Shopify, your pixel, and your ad channels into one source of truth — so the campaigns you scale are the ones really working.
Recommended for dtc brands
Starter
For solo operators running one store or one lead-gen site.
- 1 workspace
- 1,000 leads/month
- 2 team members
- Shopify + Calendly + pixel
Three things you feel every week.
The reported numbers don't match Shopify
Meta reports 340 purchases, Shopify shows 250. The 90 "missing" orders are either platform-modeled estimates or duplicated credit across channels — and you can't tell which without an external source of truth.
New checkout broke your attribution
Shopify's new checkout flow doesn't pass note_attributes the way the old one did. Most attribution tools silently lose the chain — and you only notice when ROAS suddenly looks worse for no reason.
Returning customers inflate ROAS
Counting a returning customer's purchase as "new acquisition" makes every campaign look great. The math that matters is incremental revenue from new customers — and most dashboards don't split it out.
How Persequor fits your funnel.
Shopify-native order attribution
OAuth in once. Orders sync the second they happen — refunds, discounts, taxes, returning-customer math handled. No CSV imports.
Three-layer attribution fallback
note_attributes when present, landing-URL params when not, first-party email lookup as last resort. Survives Shopify's new checkout where competitors break.
New vs returning customer split
Every campaign's ROAS reported on incremental new-customer revenue and on total revenue. Stop scaling campaigns that just retarget existing customers.
Refund-aware revenue
Refunds and partial refunds flow back through attribution. A campaign that drove 30 orders and 10 refunds reports correctly — not as 30 wins.
“Triple Whale costs $179–$539+/mo with GMV-tier pricing and no lead-gen tracking. Persequor is $149 flat, includes lead-gen, and survives the new Shopify checkout.”
Things people ask first.
Triple Whale is an ecom BI platform built for single Shopify brands, priced $179–$539+/mo and gated by GMV, with no lead-gen tracking and no white-label tier. Persequor tracks Shopify orders AND lead-gen conversions (Calendly, GHL, Typeform, ClickFunnels, JotForm) in one dashboard, includes multi-workspace at $299, and white-label at $599 — without a GMV price ramp.
Yes. Three-layer fallback: (1) Shopify note_attributes when present, (2) URL parameters from the landing_site field, (3) email lookup against our leads table captured by the first-party pixel. If any one of those three fires, attribution survives. This is the single technical gap that makes competitor tools unreliable on the new checkout.
Yes — Agency plan ($599/mo): unlimited workspaces, 25k leads/mo, and full white-label (your logo, your domain, your branding on every screen your clients see). Northbeam's and Hyros' equivalent agency tiers start at $1,500+/mo.
Yes. Lead-gen workspaces are first-class — connect Calendly, GHL, ClickFunnels, JotForm, Typeform, or your own pixel. Attribution flows the same way: ad → click → form fill → eventually-closed deal value. Hide the orders tab from your dashboard via Settings → Workspace.
You enter a card up front. We don't charge anything until day 14. Cancel before then and you pay zero. Trial is full-product on every plan — not a hobbled "free" tier.
Yes — read-only v1 API with bearer-token auth, cursor pagination, and 60 req/min/key. Endpoints for leads and orders. Plus a Zapier integration for no-code workflows. See /developers for docs.
Native ad-spend pulls for TikTok and LinkedIn, deeper CRM sync (HubSpot, Pipedrive), and a CallRail integration for call-tracking attribution. Public roadmap at /changelog as we ship.
Stop guessing.
Start attributing.
14-day free trial, every feature on. No charge until day 14. Cancel anytime, no questions.