Tie every signup back to the
campaign that drove it.
Built for SaaS teams running paid acquisition into a free trial or freemium funnel. Stitch ad spend, signups, and eventually-paid conversions into one attribution chain — even when the conversion happens 14 days after the click.
Recommended for saas
Growth
For brands running paid acquisition at $10k+/mo, or agencies with a few clients.
- 10 workspaces
- 5,000 leads/month
- 10 team members
- All integrations
Three things you feel every week.
Free trial conversions land too late
A user clicks an ad on day 1, signs up day 1, converts to paid day 14. Most ad platforms' attribution windows are 7 days. The ad gets zero credit for a paying customer.
Signup ≠ revenue
Counting signups as the conversion event makes vanity-metric campaigns look great. Real CAC needs paid conversion attribution, not free signups.
No tool fits the SaaS funnel
Triple Whale is for ecom. HubSpot tracking is heavy. Mixpanel + Amplitude are analytics, not attribution. Stitching ad spend to MRR happens in spreadsheets.
How Persequor fits your funnel.
Long-window attribution
Default 30-day attribution window. Persequor remembers the original click chain even when the user converts to paid weeks later.
Stripe + signup-event linking
Pixel captures the signup event. Stripe webhook fires the paid conversion. Both join on user_id so the conversion attaches to the original campaign.
MRR attribution by campaign
Every campaign's ROAS computed against attached MRR — not signups. Optionally weight by trial-to-paid conversion rate per channel.
API + webhooks
Pull leads + orders into your own data warehouse via /api/v1. 60 req/min/key. Cursor pagination. Zapier integration if you want no-code routing.
“Most attribution tools assume the conversion happens on the click. SaaS attribution lives in the gap between click and paid — and that's where Persequor fits.”
Things people ask first.
Triple Whale is an ecom BI platform built for single Shopify brands, priced $179–$539+/mo and gated by GMV, with no lead-gen tracking and no white-label tier. Persequor tracks Shopify orders AND lead-gen conversions (Calendly, GHL, Typeform, ClickFunnels, JotForm) in one dashboard, includes multi-workspace at $299, and white-label at $599 — without a GMV price ramp.
Yes. Three-layer fallback: (1) Shopify note_attributes when present, (2) URL parameters from the landing_site field, (3) email lookup against our leads table captured by the first-party pixel. If any one of those three fires, attribution survives. This is the single technical gap that makes competitor tools unreliable on the new checkout.
Yes — Agency plan ($599/mo): unlimited workspaces, 25k leads/mo, and full white-label (your logo, your domain, your branding on every screen your clients see). Northbeam's and Hyros' equivalent agency tiers start at $1,500+/mo.
Yes. Lead-gen workspaces are first-class — connect Calendly, GHL, ClickFunnels, JotForm, Typeform, or your own pixel. Attribution flows the same way: ad → click → form fill → eventually-closed deal value. Hide the orders tab from your dashboard via Settings → Workspace.
You enter a card up front. We don't charge anything until day 14. Cancel before then and you pay zero. Trial is full-product on every plan — not a hobbled "free" tier.
Yes — read-only v1 API with bearer-token auth, cursor pagination, and 60 req/min/key. Endpoints for leads and orders. Plus a Zapier integration for no-code workflows. See /developers for docs.
Native ad-spend pulls for TikTok and LinkedIn, deeper CRM sync (HubSpot, Pipedrive), and a CallRail integration for call-tracking attribution. Public roadmap at /changelog as we ship.
Stop guessing.
Start attributing.
14-day free trial, every feature on. No charge until day 14. Cancel anytime, no questions.